Video QR Code Maker: Create & Share Videos Easily

What is a video QR Code?

A QR Code video is a type of QR Code, when scanned, takes users to a video. It can be a short video clip, a movie trailer, a promotional video, or any other form of multimedia content.

When you convert a video to QR Code, it becomes easy to share video content with your audience without the need for users to manually type in a long URL.

How to make a QR Code for a video?

Before you begin, consider signing up for a 14-day free trial in order to access our dashboard. During the free trial, you can try our advanced customizations, like adding a logo, frame, and background to a video QR Code. Track, edit, and manage your QR Code video on Uniqode's (formerly Beaconstac) dashboard with ease.

Let’s get started:

Step 1: Log in to Uniqode's (formerly Beaconstac) dashboard

Go to ‘+Create’ on the top-right side of the panel, and select “QR Codes”

Step 2: Select the QR Code campaign type

Select ‘Website’ as your QR Code campaign. This is because we will be converting the video URL into a QR Code.

Add the URL in the space provided and click ‘Next.’

Step 3: Customize your video QR Code

Design your video QR Code as per your brand aesthetics. You can start with the shape- choose a circle QR Code or the traditional square one.

Next, you can add a logo to the video QR Code. You can further customize the QR Code background, frame, and CTA.

Step 4: Download the video QR Code

You can download the video QR Code in any of the available formats, such as PNG, JPG, EPS, SVG, and PDF.

We recommend downloading a high-resolution video QR Code for ease of use, especially if you want to print them on marketing materials of different sizes.

5 advantages of using a Video QR Code (+ Bonus benefit of using Uniqode's (formerly Beaconstac) dynamic QR Code maker)

Using video QR Codes can offer several benefits for individuals and businesses. Here are some of the advantages of using video QR Codes:

1. Enhanced user engagement

Video content is more engaging and visually appealing compared to text or static images. When you share it using a QR Code, it allows you to capture the viewer's attention and convey your message in a more dynamic and compelling way.

You can link a YouTube video, promotional video, or any other content– end users can scan and view them in seconds.

2. Offline-to-online integration

Video QR Codes bridge the gap between offline and online marketing. You can include them in printed materials such as brochures, posters, or product packaging to direct people to your online video content.

You can also track these interactions on Uniqode's (formerly Beaconstac) dashboard and measure the QR Code campaign performance.

3. Tracking and analytics

Uniqode's (formerly Beaconstac) QR Code maker provides analytics features that allow you to track the performance of your video QR Codes. You can gather data on the total number of scans, date, time and location of scan, etc.

In addition, we also provide a robust QR Code integration with Google Analytics. You can leverage this to check end-user metrics and improve campaign performance.

4. Brand enhancement

Video QR Codes can be designed to match your brand's aesthetics. Incorporate logos, change color, and enhance the QR Code appeal with other design elements.

With Uniqode's (formerly Beaconstac) advanced customizations, you can generate a QR Code with transparent background or a colorful background. Add an attractive frame and CTA to the QR Code and get more people to scan it.

5. Convenient to access

Video QR Codes provide a quick and convenient way for users to access video content. Instead of typing long URLs, users can simply scan the QR Code with their mobile device, making it easier to reach your target audience.

Also read: How to scan a QR Code

Bonus benefit: Use Uniqode's (formerly Beaconstac) dynamic QR Code maker to generate permanent video QR Codes (no expiry)

With a Dynamic QR Code maker like Uniqode (formerly Beaconstac), you can generate a video QR Code and also edit and track it once deployed.

Our QR Code editing feature lets you change the QR Code destination even after its creation. Unlike a static QR Code, which can never be modified- our dynamic QR Code is versatile.

You can change the video or YouTube URL anytime you want without having to recreate a new QR Code each time.

The best part is that you need not worry about your video QR Code expiry. A dynamic QR Code is permanent, and it can be customized, edited, and tracked with ease.

Some popular use cases for a video QR Code

1. On product packaging

Businesses can add a QR Code video on product packaging to either educate the customer on how to use the product or the other uses of the product which may not be apparent from the product packaging.

2. On OOH advertisements

You can now turn every out-of-home (OOH) advert into a digital one with video QR Codes. Coupled with a compelling tagline, you can get consumers to watch your advertisements using video QR Code on billboards, signage, posters, etc.

3. Boost tourism

Video QR Codes are a great way to promote any popular tourist spot. Embed QR Code videos on your local tourism advertisements and on popular tourist locations for users to scan the QR Code, watch videos, and educate themselves about the location.

4. Promote interactive learning

With online learning becoming the norm, QR Code videos are a great way to share interactive content with users. Make use of video QR Codes to share cooking tutorials, educational videos, or even technical learning videos.

Best practices to keep in mind while converting a video to QR Code

1. Check QR Code for ‘Excellent’ scannability

While creating a video QR Code, make sure that you don’t over-customize it. This will render the QR Code useless. Keep the QR Code clutter-free, angle it right, and choose a contrasting background.

2. Ensure the video QR Code is visibly placed

QR Code visibility is important, and it largely determines the success or failure of your QR Code campaign. Ensure that it’s placed correctly and is not hidden from plain sight. Your prospects should be able to view the QR Code without hassle.

3. Keep the QR Code size in check

A video QR Code is scannable only if it’s perfectly sized. It should be a minimum of 1cm x 1cm in size in order to be scannable.

You can use the below formula to determine the correct size for your QR Code:

QR Code size = Distance between the QR Code and the mobile device/10

Need help with your video QR Code sizing? Check out our detailed guide on QR Code size.

Frequently Asked Questions